I’ve been an enormous fan of OptimizePress over time. I began with OP 1.zero utilizing it because the theme for my DAP membership websites. Their member space pages had been nice with a in-built member navigation sidebar. Then when OP 2.zero got here out with a separate plugin (not only a theme), I jumped on board to make use of it for a lot of of my gross sales and touchdown pages.
Outdated Model Abandonment
Bother actually started a number of months after 2.zero got here out because it turned clear that OP was abandoning the sooner model. I missed the ache of not having the ability to convert from 1.zero to 2.zero. In any case, it was a completely totally different construction. Then 1.zero had a safety vulnerability and many aged OP websites received hacked. It took an unusually very long time time for OP to patch it for my part.
Change to Subscription Mannequin
The following shoe to drop was the introduction of the “Membership”. Over time, mainly, for those who didn’t belong to the “membership”, you weren’t entitled to sure enhancements and add-ons. In fact that meant a month-to-month (or annual) subscription. I missed that too since they had been popping out with some cool templates that you can import into your web site. However then after some time, the templates all beginning wanting alike.
Don’t get me incorrect, I’m all for premium themes charging an annual assist charge. In any case, why would any theme/plugin developer proceed enhancing their product with out ongoing monetary assist?
OP’s mannequin goes past that for my part. And their subscription software program is horrible! Should you take the annual plan, don’t depend on them letting that your renewal is arising and in case your bank card has expired, you’re SOL. The following e-mail you get would be the “sorry to see you go” message with no option to reinstate.
What’s Subsequent for OP?
In OP’s “official” Fb group, they introduced again in July that they’re completely transforming the Reside Editor. They assured everybody that pages/templates constructed with the present Reside Editor can be appropriate. That their builders are working onerous to realize that. That feels like weasel phrases to me. Possibly the outdated Reside Editor received’t be deserted like OP1 was, however I think about, it received’t be easy. Additionally they promised that the weblog a part of their theme would look higher. That’s a long-suffering promise for positive.
I’m Switching to Thrive Themes
Switching to new software program is rarely nice however I don’t suppose I wish to undergo one other OP transition. Why Thrive Themes? After listening to a number of people report that they had switched, I simply wanted to analyze it. I’ve up to now been completely impressed with the mile excessive view of the corporate. I’ve watched infinite movies from Shane Melaugh and I actually am impressed together with his thought processes and want to make the method of making WordPress touchdown pages, gross sales pages, led gen kinds, and so on. as straightforward and fast as doable. No freezing, no crashing, no efficiency points, no bloat — simply get the web page performed after which tweak later.
The Uninstall Take a look at
One other drawback I’ve all the time had with OptimizePress is that every part is shortcode pushed and precise textual content is encoded within the database. Which means for instance, in case you are switching your web site from http to https (after putting in an SSL certificates), you may’t merely seek for hyperlinks within the database and alter them as a result of they will’t be discovered with a textual content search. OP supplied a “fixer” plugin but it surely didn’t change all of the hyperlinks which meant going from web page to web page and resaving components like icons and different pictures.
And don’t even take into consideration switching to a distinct theme or uninstalling the plugin. Your web site will likely be a multitude!
Thrive Themes then again offers a really sleek exit do you have to determine to maneuver on. All the pages will likely be readable and far of the formatting will likely be retained. Watch this video as Shane demonstrates how numerous web page builder applications stack as much as this take a look at.
As I used to be simply complaining about OP going via a Reside Editor improve, Thrive Themes can be upgrading their content material builder. The brand new model known as Thrive Architect. So far as I can inform, the transition will likely be pretty seamless. The interface appears similar to Content material Builder. It simply has extra methods to customise your pages. One of many thrilling options is the flexibility to see how your web page will look on cell proper within the interface and repair any cell responsive points. That’s large!
My Plan for the Change
Switching is rarely enjoyable. Proper? My plan is simply to take my time and convert first optin touchdown pages, then gross sales pages after which contemplate whether or not any web site ought to get a complete theme swap. I solely had one web site that used the OptimizePress theme (somewhat than the plugin) and the swap for that small web site took a few hours as I used to be studying the Content material Builder and total theme settings. I’ll say, it took quite a bit much less time than switching from OP1 to OP2 on that web site!
Thrive Themes (in contrast to OP) offers you the choice to go all in with their Thrive Membership which incorporates all of the themes, all of the plugins, limitless assist and numerous coaching tutorials and templates.
Nevertheless for those who simply need a sure plugin or theme, you might have an a la carte option to get simply what you want:
- Thrive Leads — Design & deploy optin kinds, superior concentrating on, break up testing and analytics
- Content material Builder (quickly to be Thrive Architect) — A very WYSIWYG (what you see is what you get) drag and drop web page builder
- Thrive Touchdown Pages — This isn’t solely a drag & drop web page builder however you additionally get 162 templates to present you a place to begin
- Intelligent Widgets — Fairly ingenious approach of displaying totally different sidebar widgets to totally different guests relying on which web page they’re studying.
- Headline Optimizer — Simple option to take a look at numerous headlines to see which will get guests to proceed studying and/or take motion. You simply write the assorted headlines and the plugin does the remainder.
- Ultimatum — Shortage device with an evergreen characteristic that basically works
- Thrive Ovation — Testimonial plugin on steroids. Makes it straightforward to transform WordPress or social media feedback into testimonials and extra.
- Quiz Builder — A fascinating option to discover out extra about your readers and followers.
I’ll report again right here on the weblog about my progress to modify from OptimizePress to Thrive Themes. Keep tuned.